The ability to make effective use of the data gathered each day and transform it into actionable information is a key success factor for any institution.

BlueCube is a Business Intelligence (BI) system that is used to quickly and efficiently access a broad canvas of information. The system then analyzes that information in multiple dimensions, making meaningful connections between complex, varied arrays of data to more effectively support decision-making throughout Drake University.

Old Process Diagram
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Some of the key advantages blueCube brings to Drake include:

Clear strategic alignment

Meeting our strategic goals as an institution relies, in part, on being able to set measurable objectives, monitor performance against those objectives and make informed decisions that drive us toward key goals. With accurate, consistent data that is accessible quickly, the University will be much better equipped to chart and reach strategic goals.

Faster decision-making

When analytical data is readily available and understandable, leaders, faculty and staff at all levels can more easily act in ways that improve performance and support the overall vision of the University.

Reliable, consistent information

Having all enterprise data integrated and organized with clear, easily accessible definitions will allow users to spend less time finding and deciphering the data and more time analyzing and making informed decisions based on that data.

Competitive advantage and cost savings

The incentive for colleges and universities to measure, demonstrate, and improve performance is escalating. BlueCube has the potential to support previously unattainable levels of measurement, comparison and institutional interventions to improve access, affordability and success for students.

Ability to use data in new, strategic ways

  • Reach and retain students
    BlueCube packages data to help Drake better address the needs of current and prospective students. Information can be grouped to help identify the critical factors that cause students to leave, identify “at risk” students and intervene in a meaningful way. BlueCube can also help the University meet future needs by predicting what kinds of courses and programs will be in demand in two to three years.
  • Forecast, research and analyze
    Information from multiple areas can be mined to determine future space usage and forecast renovations and building projects; track research proposals and budget expenditures; and answer other ad-hoc questions that rely on integrating data from multiple areas. Having accessible data that can be easily integrated allows analysts to spend their time interpreting data rather than gathering it.
  • Enhance functions and business processes
    The information available through blueCube will have a positive impact on the colleges and schools as well as faculty, staff, and leadership functions of the University. From space utilization and time management to marketing and recruitment, this improved access to data will help University personnel at all levels make the best decisions possible with given resources.


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