Drake’s marketing faculty are well-rounded and committed to your learning. Each faculty member brings a combination of academic and professional experiences to the classroom to enrich your learning opportunities.
Professor Adkins received her PhD in marketing from the Pamplin College of Business at Virginia Tech. Dr. Adkins is an Associate Professor of Marketing at Drake University where she has served since 2009. Dr. Adkins’ research exploring stigma in the marketplace for low literate consumers, disadvantaged consumer groups, and multicultural consumers has been published in leading marketing journals, including the Journal of Consumer Research, Journal of Marketing and Public Policy, and the Journal of Business Research. Additionally, Dr. Adkins currently serves on the Editorial Review Board of JPPM. At Drake, Dr. Adkins’ responsibilities include marketing principles, consumer behavior, and direct and interactive marketing at the undergraduate level; and creating customer value and services marketing at the MBA level. She also serves as advisor for the Drake Chapter of Delta Sigma Pi business fraternity.
Dr. Andrew Bryant is an Assistant Professor of Marketing at Drake University where he has served since 2014. He received his PhD from the George Washington University School of Business. Previously Dr. Bryant worked for GEICO in the actuarial pricing department and subsequently as a manager of GEICO’s Marketing Research department. Following this he worked as the Marketing Reporting & Analysis Manager at 21st Century Insurance. Andrew's research interests include Consumer Behavior, Corporate Social Responsibility, and the intersection of Marketing and Public Policy. His work has been published in various forms including journals such as Business & Society, the Journal of Product & Brand Management, Group & Organizational Management, and Technovation.
Professor Edrington, Associate Professor of Practice in Marketing, teaches Consumer Behavior and Integrated Marketing Communications to undergraduate students at Drake University. She is also the Internship Coordinator for the College of Business and Public Administration at Drake University. She is an active marketing consultant. Her clients include local, national and global organizations. Professor Edrington serves on a number of community boards and is the faculty advisor for the Drake University chapter of the American Marketing Association.
She has been at Drake since 1986, serving as the Assistant Dean of the College of Business and Public Administration from 1993-2003. Professor Edrington was the recipient of the Madelyn M. Levitt Mentor of the Year Award in 1999 and the Madelyn M. Levitt Teacher of the Year Award in 2013. She also received the College of Business Outstanding Undergraduate Teaching Award in 2007-2008.
Heidi C. Mannetter, Assistant Professor of Practice in Marketing, teaches Digital Marketing and Marketing Principles to Drake University’s marketing undergraduates, as well as Creating Consumer Behavior in the Drake MBA program. Professor Mannetter has nearly 20 years’ expertise in marketing strategy & business planning, with experience working in marketing and project management roles at Principal Financial Group, Pella Windows & Doors, and most recently as the AVP of Business Strategy & Planning at Marsh & McLennan Companies, where she continues to serve as a consultant.
Professor Mannetter received her Bachelor’s Degree in Communications with an Ethics minor from the University of Northern Iowa, and her Master of Business Administration with concentrations in Finance and Marketing from the University of Iowa’s Tippie School of Management. In addition to being the faculty advisor for Drake’s chapter of the National Association of Women MBAs, Professor Mannetter is a Fortune magazine contributor, acts as a consultant for the Global Insurance Accelerator, and serves on several non-profit boards and committees.
Professor Miller received his PhD in marketing from the University of Washington and is department chair and a Sheehan Distinguished Professor of Marketing. He has worked in sales for Merck, Sharp and Dohme and been involved in projects for Coca-Cola, Boeing, the Port of Seattle and various other firms. Professor Miller has published in numerous marketing journals, including Journal of Marketing, Journal of International Marketing, International Marketing Review and European Journal of Marketing. He teaches professional selling, sales management, marketing management and global marketing.
Dr. Andrew Norman is an Associate Professor of Marketing at Drake University where he has served since 2003. With degrees from the University of Arizona (PhD, Marketing), Brigham Young University (MBA), and Arizona State University (BA, Communication), Dr. Norman’s work in marketing alliances and entertainment consumption has been published in top marketing journals, including the Journal of Consumer Research and the Journal of Retailing. Dr. Norman also contributes research and content to Kotler and Armstrong’s Principles of Marketing and Armstrong and Kotler’s Marketing: An Introduction. His experience also extends to executive education courses for major corporations.