Drake’s chapter of the American Marketing Association is a nationally affiliated collegiate chapter dedicated to the professional development and education of future marketing professionals. The group hosts monthly events featuring professional marketers from prominent companies operating in the Central Iowa region. Drake AMA also hosts joint activities with the Iowa American Marketing Association professional chapter.
Held annually since 2014, the Murphy Cup provides an opportunity for marketing students to put their skills to work in a competitive setting. In partnership with Creighton University, student groups create marketing campaigns for real world clients. Past clients include Nike and Meredith Corporation’s Better Homes and Gardens magazine.