Toolkit Resources and Guides

On Friday, Oct. 6, Drake’s branding agency, 160over90, revealed a first look at Drake University’s refreshed and re-energized brand platform.

Thank you for your patience and enthusiasm for our new brand platform; we will notify you of changes to this toolkit in OnCampus. Questions? You may find the answers to them in the Brand Elevation FAQ, or email

The Office of University Communications provides the following self-serve resources and guides for use by the campus community:

How to "speak" Drake.

Drake Brand Graphic Design Standards Editorial Guidelines Design Templates Drake Logo


Getting Drake's story out there.

How to Use Social Media How to Use Public Relations Drake Facts & Stuff to Brag About For Web Content Managers Mass Mailing & Email Marketing


Need something?

Design Templates Drake Logo Email Signature Business Cards & Stationery Name Badges Trademark Licensing Program Drake Merchandise Campus Signage Event Loanable Items Photography & Videography