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Bachelor of Arts in Journalism and Mass Communication (B.A.J.M.C.) with a major in Strategic Political Communication
Strategic Political Communication majors gain the skills to communicate effectively within and through a complex media environment, enabling them to pursue a career in advocacy, political campaigns, government relations and related fields.
The Strategic Political Communication major enrolls about 12 students. Average class size is 20 students.
Accredited by the Accrediting Council on Education in Journalism and Mass Communication, Drake is among 115 accredited programs worldwide. To earn accreditation, schools meet 9 standards, which address such issues as class size, diversity, student services and curriculum. Accreditation reviews occur every 6 years. Drake’s program has been continuously accredited, most recently in 2011.
Students should work with their advisers to ensure selection of courses best-suited to their educational and career objectives. Please see Graduation Requirements and Regulations sections of the catalog for additional information.
Required courses for the Strategic Political Communication major are as follows:
|JMC 085 - Public Relations Principles||3|
|JMC 088 - Introduction to Strategic Political Communication||3|
|JMC 123 - Public Relations Writing||3|
|JMC 138 - Public Affairs and Advocacy||3|
|JMC 143 - Public Relations Planning and Management||3|
|JMC 147 - SPC Capstone||3|
|POLS 113 - American Electoral Process||3|
|POLS 116 - Media and Modern Politics||3|
|POLS 095 - Methods in Politics, or
SCSS 159 - Methods of Social Research, or
STAT 050 - Statistics for Social Science
|SCSR 128 - Argumentation and Advocacy||3|
|JMC 076 - Advertising Principles||3|
|JMC 099 - Special Topics||3|
|JMC 132 - Advertising Media Planning||3|
|POLS 114 - Public Opinion||3|
|POLS 166 - Compare Political Parties||3|